Jargon

A running dictionary of the phrases that permeate the consulting world, and business more broadly.

  • ducks and bunnies

    an obscure term referring to a simple and visually appealing presentation with cheery connotations, as would be evoked by the sight of small harmless animals waddling or hopping to and fro; usage of this term is nuanced, as it can…

  • out of hide

    a term used to indicate when work is outside of one’s formal areas of responsibility and so must be completed without any additional resources, as in “I’m on the reorganization project all day so this work on the Thailand proposal…

  • who’s driving the bus

    (interrogative) asked when the leadership structure of a particular group or initiative is unclear, often posed in response to a perceived vacuum, as in “We’re getting conflicting directions from regional presidents on our new sales approach, we just need to…

  • gold plating

    features or characteristics that add unnecessary expense to a product or service, generally added due to unchecked enthusiasm or the desire to show off capabilities which, although possibly worthy on their own, have little relevance to the offering at hand;…

  • peanut butter

    (verb) to apportion costs or other resources by crudely spreading them across departments, individuals, or some other group, as in “We don’t need to figure out exactly who used the HR reps, just peanut butter their salaries across every department”; used…

  • who’s who in the zoo

    a jocular term that alludes to the variety of persons and roles present in a particular organization, generally used by way of introduction, as in “Before we dive in let me tell you who’s who in the zoo”; implies some…

  • head of the snake

    a term used to indicate, without sounding too haughty about it, that one is the boss or otherwise holds chief responsibility for the subject in question, as in “When it comes to technology strategy I’m the head of the snake”; in…

  • hairball

    a tangled, indeterminate mess of processes, usually represented in a visual diagram as a nearly inscrutable web of lines, boxes, colors, or other adornments; often presented without irony by the manager of said processes, who is so deeply embedded within…

  • hands on keys

    a mild, potentially peevish exhortation to resume working; references the computer keyboard, with the implication that hands presently idle should resume tapping away, creating value or finding uplift or suchlike things; generally interjected after a lull in activity or period…

  • guardrail to guardrail

    to careen wildly between two extremes, usually implying out-of-control activity due to narrow focus on some other objective, as in “They tripled the advertising budget last quarter but after the earnings miss they want to zero it out, Marketing is…