to make an attempt at the most aggressive target instead of something more easily reached, usually with the implication that this extreme goal is not necessary to meet the demands of the current situation, as in “We don’t have to beat Amazon on price on our first day, let’s not throw the rope over the highest branch”; evokes the setup of a tire swing or similar rig requiring a sturdy tree limb in order to function; in this way the jargon user can pretend that those in earshot are an adventurous, outdoorsy group and not a pack of cubicle dwellers